he e-cigarette industry, also knowing as vaping, is enjoying great success across the United States with over 10% of all American adults, i.e. an estimated 20 million people, currently vaping.

Most e-cigarette users are either former or current smokers, with many taking a gamble on vaping being less detrimental to their health than traditional tobacco, simply because less is currently known about the new device.

But with research into e-cigarettes already struggling to keep up with new developments and changing statistics, how do consumers know which products to trust?

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